Many wildflowers are nectar rich, providing a good source of nutrition for pollinators, however since the 1930s; the UK has lost 97% of its wildflower meadows.
To increase the number of wildflowers being grown in the UK, we have given away over 600,000 packets of wildflower seeds to our customers and members since 2009.
This year we are giving away a further 300,000 packets of seeds. On 17 April we gave away free packets of wildflower seeds with the Mirror in The Co-operative Food stores. If you missed this promotion you can request a packet below from 9 May.